Every number we publish comes from one of two places, and we label which one it is. If a figure is not measured or reported, we leave it out rather than estimate it silently.
These come straight from the posts on our public Telegram channel. Anyone can open a post and count the same things:
Sign-ups, referrals, KYC-verified wallets and similar numbers can only be seen from the project's own side, so we cannot measure them. When a project sends us a figure, we publish it exactly as received and mark it reported by the project. We do not adjust it, round it up, or blend it with our own measurements.
Where a project has not reported a figure, we say so. If a project allows it, we publish a labelled projection instead — never an unlabelled number.
A projection is our own estimate and is always marked as one. It is not a flat percentage: each campaign gets its own rate, based on two things we can actually measure.
| Signal | What it tells us |
|---|---|
| Share rate of the post | How strongly the audience passed it on |
| Friction of the task | A click or a waitlist converts better than a wallet connection plus KYC |
We calibrate those rates against the only two campaigns where we have both our own measurements and the project's reported number: 9Chain converted at 5.10% of views and Sweep at 1.48%. That spread is the reason a single flat rate would be misleading, so rates on the site currently range between 2.55% and 5.50%.
If you find a number on our site that does not match the channel, tell us and we will correct it and say that we did.
